The line started forming at 5 a.m. in front of an enrollment center in Miami -- where trained workers have signed up 25,000 of their fellow Floridians since November. It was standing-room-only at a center in Houston yesterday.
The final deadline to get covered in 2014 is in just two days, and Americans are literally lining up at grassroots events across the country to make sure they're covered.
This is what momentum looks like.
Take a look at some of the photos folks are sending in from events around the country -- and if you like, share one of your own.
And if you still need health insurance, go to HealthCare.gov right now, submit an application, and get yourself signed up.
Las Vegas, NV:
El Paso, TX:
Tara McGuinness is a Senior Communications Advisor at the White House.