Kicking Off the 2011 Commencement Challenge

February 01, 2011 | 1:38 | Public Domain

Viacom’s Get Schooled campaign follows Simon Boehme, the salutatorian from the winner of the 2010 Commencement Challenge Kalamazoo Central High and current freshman at the University of Michigan, as he travels to the White House to discuss the Commencement Challenge with President Obama.